Every Little Helps – FOE Take on Tesco

Leave the first response July 6, 2007 / Posted in Videos

Friends on the Earth have launched a spoof Tesco advert to highlight the plight of local shops. Using the voice of Alexei Sayle, the advert uses the Tesco phrase “Every Little Helps” and applies it to local shop owners, who could do with your business. Essentially FOE want you to “Shop Local First”. The advert, which is on Youtube, can be seen below and is part of a FOE campaign to make the grocery industry fairer for everyone.

Shopping local can possibly help the fight against climate change as the article at Wedge explains! Unfortunately, the big supermarkets are convenient and it’s going to take more than a few adverts to encourage shoppers to abandon the simplicity of Tesco and Asda for local traders – especially if the supermarkets continue embrace climate change themselves by offering more British produce, develop eco-friendly stores and encourage their customers to recycle.

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